Curious Pixel » News http://www.curiouspixel.com/blog Wed, 03 Aug 2011 14:43:38 +0000 http://wordpress.org/?v=2.9.1 en hourly 1 Sugar Coated Satan Sandwich http://www.curiouspixel.com/blog/sugar-coated-satan-sandwich/ http://www.curiouspixel.com/blog/sugar-coated-satan-sandwich/#comments Wed, 03 Aug 2011 14:43:38 +0000 Sarah Hebert http://www.curiouspixel.com/blog/?p=114 What Representative Emanuel Cleaver, II can teach us about alliteration and marketing/PR.

Yesterday our government finally passed legislation that raised the debt ceiling and supposedly tackled some areas of our government’s budget issues. The drama behind this legislation was played out for weeks in the media. Today the new’s coverage is focusing on Missouri Congressman Emanuel Cleaver and his candid comment that when you look beneath the surface this deal is really just a “sugar coated satan sandwich”. I watched Rep. Barney Frank voice his objections to the deal last night and couldn’t remember one thing he said. Obviously, neither could the media, because Rep. Cleaver had all the guest spots this morning. People are talking about Cleaver and now people are talking about the deal. What struck me as interesting about this is how the simple use of outlandish alliteration was all it took to get the media/pr machine rolling. Nancy Pelosi is supposedly credited with saying the deal is served with an order of satan fries. Again, this doesn’t really have the same legs as the triple “s” threat of “sugar coated satan sandwich”. And whether he did it on purpose or not, Cleaver nailed another alliteration goody this morning by throwing in the “demon drink” addition.

So what lesson can marketing/PR professionals take away from this? It’s simple. People like things that are slightly outlandish and catchy. We like things that are easily remembered and what better way to remember something than the elementary use of alliteration.

]]> http://www.curiouspixel.com/blog/sugar-coated-satan-sandwich/feed/ 0 Curious Pixel nominated as one of the Kansas City Chamber of Commerce’s Small Businesses of the Year http://www.curiouspixel.com/blog/curious-pixel-nominated-as-one-of-the-kansas-city-chamber-of-commerces-small-businesses-of-the-year/ http://www.curiouspixel.com/blog/curious-pixel-nominated-as-one-of-the-kansas-city-chamber-of-commerces-small-businesses-of-the-year/#comments Fri, 05 Feb 2010 18:05:34 +0000 Sarah Hebert http://www.curiouspixel.com/blog/?p=83 I am pleased to announce the Curious Pixel has been nominated as one of the Kansas City Chamber of Commerce’s small businesses of the year. I am honored to be a part of our chamber’s Small Business Celebration. The largest of its kind, the Small Business Celebration includes a small business candidate’s showcase highlighting our Small Business Celebration nominees, a Top 10 Breakfast featuring the CEOs of each of the Top 10 businesses, and a gala luncheon recognizing the Top 10 and announcing the Small Business of the Year and Mr. K Award recipient. I am especially excited to be part of this group because I am a small business owner who has built a business around supporting small business. As the lifeblood of our economy, small businesses should be celebrated and honored more often! Kudos to all my fellow nominees!

]]> http://www.curiouspixel.com/blog/curious-pixel-nominated-as-one-of-the-kansas-city-chamber-of-commerces-small-businesses-of-the-year/feed/ 0 Curious Pixel wins 6 awards including “Best of Show” at the KC Freelance Exchange ICE Awards http://www.curiouspixel.com/blog/curious-pixel-wins-6-awards-including-best-of-show-at-the-kc-freelance-exchange-ice-awards/ http://www.curiouspixel.com/blog/curious-pixel-wins-6-awards-including-best-of-show-at-the-kc-freelance-exchange-ice-awards/#comments Thu, 10 Dec 2009 17:19:56 +0000 Sarah Hebert http://www.curiouspixel.com/blog/?p=77

The Kansas City Freelance Exchange hosted its annual ICE awards last night to recognize local “Independent Creative Excellence”. Curious Pixel was honored to take home 6 awards including Interactive “Best of Show” for the website we created for eShipping (www.eshipping.biz). Other awards included:

Interactive - Gold Award – eShipping’s website (www.eshipping.biz)
Interactive - Gold Award – Curious Pixel’s website (www.curiouspixel.com)
Interactive – Silver Award – Acta Wireless’ website (www.actawireless.com)
Logo Design – Silver Award –  Connectiv Solutions
Logo Design – Silver Award – The Hope Center

I am always grateful that our clients provide us with the opportunity  to produce great work and thrilled to have this work recognized by our peers.

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